Streaming Music

Please accept the information below as a  drive provide ing tips for publicizing a performance and  encourage  maximum attendance and success! Some of the recommendations can not be appropriate for your type of performance. While some of the concepts can be undeniable, others can be new but worthy of a try.

I will cover the aspects of flyer/poster concert promotion and several suggestions for media promotion.. first ly, the single the majority important thing when you want to  promote  a concert is to start delegating duties and make sure advocate ers know what’s expected of them.

So let’s start!

Flyers and Posters -  It is important to have a well designed, eye-catching flyer or poster. It will show people that the concert deserves their anticipation, time and money.

The  artist’s  management might offer you with some flyers or posters to start with. If you like to create your own flyer or poster, you should find a graphics professional or pronting company willing to donate services in ex vary for advertising.

If it is the first time the artist is coming to your town or city be sure to include a testimonial on the flyer or poster. A flyer that easy advertises an artist or a band will mean nothing to a person who has never heard of them!

Assign volunteers to post the flyers in places prefer ly to attract the most attention. Try grocery stores, Local/Regional chamber of Commerce offices, Art Councils or other communities, malls, shoping plazas, music stores, book stores, galleries and other popular gathering spots where flyers are displayed routinely but be sure to ask for permission before posting.

Do not forget to post the flyers or posters to the performance location itself! Try to hang posters as close to the average eye level as possible. [Media and other sources of publicity] List the performance in community calendars, Newspaper, Magazines or radio and television stations if possible. Radio and television stations can be willing to anounce events for free.

Be sure to notice them many weeks in advance. In the listing include the date of the performance, time, location, ticket price, ticket outlets, sponsors of course and phone numbers for information.

Ask promotional material from the  artist’s  managements like interviews, video clips, song samples, photographs etc. Try to deliver the material to the media along with the news release anouncing the concert.

Make sure you follow up by phone. Ask from the management to arrange an interview with the artist(s) if possible. Discuss other possibilities.

Provide  artist’s  promo material (if available) to radio stations like ly to air it.  promote  them to play it ofttimes just a week or two before the concert. Have volunteers and friends telephone the stations and request more!

If you’re using an answering machine make a recording using sound clips from the artist. Advertise the phone numbers available to call in newspapaer or on the radio. Include a short message in the recordings detailing concert info.

When you’re Online, subscribe to any music-related newsgroups or bulletin boards. Post messages about your anticipation, plans and later, show specific information! Of course if you own a website, consider creating a special area to advertise the concert with a hot-link to the  performer’s  home page (if any).

Ask from the media to co-sponsor (sharing in work or re Clubs) or to endorse the concert for publicity purposes. Assuming that they say ‘YES’ then make sure you include a ‘..co-sponsored by..’ message in the flyers and other promotional material..